Chapter 7
Ways to Unearth Your Content Tilt
I think being different, going against the grain of society is the greatest thing in the world.
To succeed with Content Inc., you need to create a platform that is the leading informational or entertainment resource around your content niche. This is not easy to do. Many entrepreneurs have ideas about what it is they want to create content around; they just don’t go that extra mile to clearly differentiate themselves.
This chapter will help you do just that. Here are a number of strategies and tactics you can leverage to help identify your content tilt.
AMAZON.COM PRESS RELEASE METHOD
Ian McAllister, general manager for AmazonSmile, Amazon’s charitable arm, states that before a new product ...
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