Book description
The author's consumption theory has been known as the new ideas, new theories and new contribution to the reform and development in China. In practice, the author has rich experience of the Chinese state-owned large enterprise, and personal experience of building a business empire second to the postal system in China from a small firm to the comprehensive largest privately owned enterprise with 640 affiliated companies, 13,500 workstations, and 157,000 employees. In the fermentation field of medicine, he has 20 patents, two of which are international patents. These techniques have made some of the Chinese medicines more efficient, safe and non-toxic for the effect of conservation treatment. Therefore, this book has two parts: 1) new discovery of consumption and its significance and 2) application of the theoretical findings in real life management.Table of contents
- Cover image
- Title page
- Table of Contents
- Copyright
- List of figures and tables
- Preface
- About the author
- Chapter 1: Introduction
- Chapter 2: The academic status and theoretical constitution of consumption
- Chapter 3: Classical theories of consumption
- Chapter 4: Consumption and economic law
- Chapter 5: The macro-control system on the consumption market
-
Chapter 6: Consumption, the fundamental driving force of economic development
- Section 1 On research formula of consumption
- Section 2 Consumption creates demand
- Section 3 Consumption promotes three major divisions of labor
- Section 4 Consumer demand and consumption
- Section 5 Promotion of consumption and production
- Section 6 Consumption promotes scientific research and production competition
- Section 7 Consumption is the fundamental driving force of economic development
-
Chapter 7: Consumption, distribution and taxation
- Section 1 Relations between distribution, consumption and superstructure
- Section 2 The contradiction between consumption and consumers
- Section 3 Consumption and distribution
- Section 4 Distribution, consumption, production and production relations
- Section 5 Consumption and scientific research
- Section 6 Consumption and taxation
- Section 7 The relationship between consumption, taxation and scientific research
- Section 8 The relationship between taxation, consumption and production
- Section 9 The relationship between consumption and donation
- Section 10 Scientific and reasonable taxation policies to promote continuous growth of three important consumptions
- Chapter 8: The consumption chain
- Chapter 9: Consumption and surplus value
-
Chapter 10: Consumption and the progress of social civilization
- Section 1 Generation of consumption and society
- Section 2 Generation of slave society and the progress and development of three major consumptions
- Section 3 Generation of production consumption and class
- Section 4 The origin of consumption, family, private ownership, and state
- Section 5 National distribution, and the contradiction between consumers and social harmony
- Section 6 Consumption creates scientific research and science and technology and drives the progress of social civilization
- Chapter 11: Thinking methods and consumption practice
-
Chapter 12: The law of thought and leadership management
- Section 1 The importance of following the law of thought and improving soft management
- Section 2 The law of ideological tendency of thinking activities
- Section 3 Educate people with advanced culture and thought
- Section 4 Three important consumptions and ideological work
- Section 5 The general law of thinking by young people
- Section 6 The law of thought under special conditions
- Section 7 Adhere to the guideline of coaching
- Section 8 Care about people’s living consumption
- Section 9 Moral education
- Section 10 Style construction
- Section 11 Ideological education and strict requirements
- Section 12 Establish an ideological work net
- Section 13 The essence of ideological work
- Section 14 Become skilled in the holistic method
- Section 15 Become skilled in the work method of ‘one key to open one lock’
- Section 16 Emphasize ideological work for intellectuals
- Chapter 13: Leadership management art and method
-
Chapter 14: National macro leadership management
- Section 1 National factors
- Section 2 National systematic and integral management functional factors
- Section 3 The comprehensive national power factor
- Section 4 Macro consumption, and social consumption and wealth distribution management
- Section 5 Living consumption-centered macro-market regulation and control under a state-led economy
- Section 6 Macro consumption and financial management
- Section 7 Social security consumption and management
- Section 8 State security consumption and management
- Section 9 State consumption and management
- Section 10 Consumption and employment
- Section 11 Education, scientific research consumption, and management
- Section 12 Consumption import and export trade management
- Section 13 Social security consumption and management
- Section 14 Consumption and resource allocation management
- Section 15 Consumption and population management
-
Chapter 15: Enterprise leadership management
- Section 1 The concept of enterprise
- Section 2 The concept of enterprise leadership management
- Section 3 The philosophy of enterprise leadership management
- Section 4 Consumption, control, and management of enterprise operation planning budget benefits
- Section 5 Reinforce enterprise goals, and develop and initiate non-comprehensive market competition products to improve two enterprise efficiencies
- Section 6 Consumption and enterprise decision management
- Section 7 Consumption and organization management
- Section 8 Consumption and consumption object management
- Section 9 Enterprise object management
- Section 10 Consumption and the management of resource allocation
- Section 11 Consumption and enterprise management mode
- Section 12 Consumption and enterprise regulation and discipline management
- Section 13 Enterprise distribution policy and management
- Section 14 Enterprise strategy, tactics, plan and management
- Section 15 Enterprise consumption and assessment management
- Section 16 Supervision
- Section 17 Safety management
- Section 18 Development of enterprise operation consumption management and team building
- Section 19 Consumption and product quality management
- Section 20 Enterprise management
- Notes
-
Chapter 16: Marketing leadership management
- Section 1 Concept and development of marketing
- Section 2 Large market system service marketing directed at consumer target needs
- Section 3 Analysis of the concept of large market system service marketing directed at consumer target needs
- Section 4 Consumption, marketing management and marketing mode
- Section 5 Marketing management mode
- Section 6 Consumption and marketing culture
- Section 7 Handle nine major relations in the marketing process
- Section 8 Three basic points of marketing and dynamic leadership management
- Section 9 Apply operation research to improve marketing management
- Section 10 Strategies, tactics, guidelines and principles of marketing
-
Chapter 17: Family consumption and wealth management
- Section 1 Family living consumption fund income and wealth management
- Section 2 Family living consumption fund source and its relation with production consumption
- Section 3 Total production consumption creates consumption fund and consumption
- Section 4 Family living consumption is at the core of three important consumptions
-
Chapter 18: Enterprise leadership management under Chinaâs national conditions
- Section 1 Enterprise management under China’s national conditions
- Section 2 Leadership management development effectiveness
- Section 3 Three forces and leadership management
- Section 4 The political quality of enterprise leaders
- Section 5 Enterprise culture management
- Section 6 China marketing team building outline
- Section 7 Quality of leaders and managers (Sanzhu Company as an example)
- Section 8 The philosophy of professional managers in China
- Section 9 Conclusion
- Postscript
- References
Product information
- Title: Consumption and Management
- Author(s):
- Release date: October 2011
- Publisher(s): Chandos Publishing
- ISBN: 9781908818072
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