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Confessions of an Entrepreneur by Chris Robson

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Chapter 4

A sacrificial lamb

WHAT WILL YOU SACRIFICE TO ACHIEVE YOUR GOAL?

Chapter 4 A sacrifi cial lamb

‘I have done it before. I know how to start a business. I know what I need to do,’ I said to Patrick in a supremely confident way as we sipped cold lagers in the setting sun near our opulent offices in Mayfair.

But thinking about it ten months later when I was no longer on someone else’s payroll in Mayfair, had I really thought it through properly?

Well, yes, of course, I had worked out what money I was prepared to spend. I was intending to use the money that my father left me, when he died. So that’s that then.

No it bloody well shouldn’t be. This requires a very ...

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