Communication Technology Update, 9th Edition

18

Digital Photography

Michael Scott Sheerin M.S.^*

I got a Nikon camera

I love to take a photograph

so mama don’t take my Kodachrome away.

—Paul Simon

Sales of digital still cameras were estimated to be equal to sales of traditional still cameras in 2003, but projections for 2004 call for digital still cameras to outsell traditional still cameras for the first time (see Figure 18.1) (Photo Marketing Association, 2004). As of March 2004, industry giant Eastman Kodak stopped selling their 35mm still cameras and their Advanced Photo Systems (APS) cameras in the U.S. market. Looking at these factors, it is clear that the photo industry is in a transition stage as it converges with the computer industry and enters the age of digital imaging. Perhaps ...