Joann Keyton

23Outcomes and the criterion problem in communication competence research

Abstract: Across the breadth of communication competence research, one issue that remains problematic is how outcomes or criteria are positioned in the research design. Seven questions frame this inquiry: a) Has outcome-based (or outcomes-based) research dominated this area of inquiry? b) What outcomes have been explored relative to communication competence? c) Should communicative outcomes be preferred? d) How can outcomes of communication competence research be categorized or otherwise meaningfully organized? e) How have the research designs used by scholars in the study of communication competence facilitated or inhibited learning about outcomes? f) What’s ...

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