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Communication Beyond Boundaries by Payal Mehra

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Chapter 10

Indian Business Culture and Communication

India is the cradle of the human race, the birthplace of human speech, the mother of history, the grandmother of legend, and the great grandmother of tradition…

—Mark Twain

Introduction

The name India is derived from the river Indus, which was home to one of the earliest civilizations of the world. India comprises roughly 17 percent of the world’s population with a population density of 324 persons per square kilometer. At the last count, there were 933 females for every 1,000 males. Literacy rate is around 65 percent, with more literate males than females.

The Wonder That Is India

India is credited with a number of firsts, including the invention of chess and the development of mathematical ...

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