CHAPTER 5

COLOR FORECASTING TOOLS AND METHODOLOGIES

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The development of a seasonal palette is an ongoing process, grounded in the palette of the previous season.

BEGINNING THE COLOR FORECASTING PROCESS

By now it is clear that the process of color forecasting is a complex one, involving a knowledge base in color theory and cycles; vigilant observation of social, cultural, political, and economic trends; and the intangible contributions of inspiration and intuition. It is not enough for the student of color forecasting to “love fashion” or “enjoy playing with color.” Building a seasonal color palette requires the right tools, an open mind, a disciplined ...

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