John Grinder and Richard Bandler set out to study the subjective experience of the human being. The study had to be, at the same time, “global, formalized and verifiable through the observation and its results.”1
The experience of reality and communication is represented in the figure below:
Grinder and Bandler’s major contribution for the practicing coach is their description of the conversion process that takes place from the external reality to the inner representation we derive from that reality, and vice versa.
Understanding these processes is the first step toward consciously ...