Acknowledgments
I thought writing a book would be hard. I was wrong. Writing a book is very hard. Clout wouldn’t be in your hands without the help of these outstanding people.
I can’t thank Michael Nolan, Jeff Riley, and the delightful team at New Riders enough for their wisdom, talent, and collaboration.
Many thanks to the 130+ people in the content strategy and user experience communities around the world who responded to my survey about Clout. Your thoughts helped shape its direction.
Kristina Halvorson tore down barriers to more and better discussion about web content, inspired me to contribute, and shared her smart advice. Thank you!
Karen McGrane eloquently discusses all aspects of user experience. And, she demonstrates how a technical ...
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