11making money as a podcaster and internet radio star

PODCASTS OFFER a great opportunity to bring audiences together around niche topics. Like our other digital publishing approaches, this means you can make money if you collect an audience that advertisers find attractive, or use the podcasts to promote products of your own.

What’s a podcast, you ask? It sounds techie but a podcast is simply a recording. It can be a recording of an Internet-only radio show, a traditional broadcast radio program, a lecture, a phone call, music, or any other audio presentation that listeners can enjoy. Podcasts today are usually distributed in the MP3 file format and downloaded to digital music players like iPods or smartphones for listening. Podcasts can also ...

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