Chapter 8. Leveraging Cisco Unified Presence in Vertical Markets

The purpose of this chapter is to provide some real-world ideas of how the Cisco solution can offer enhanced productivity to specific vertical markets, such as healthcare, government, and retail. Basic Presence is mostly viewed as a “nice to have” when using applications such as Instant Messaging or chat, web conferencing, and so on, but is rarely viewed as a true productivity tool in an enterprise environment.

In the current economic condition, there needs to be solid return on investment for any solution being considered, and the Cisco Unified Communications (CUC) solution can provide this with some of that return in the form of increased productivity and not just “lower monthly ...

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