Chapter 18

Bridging the Gap between Analog and Digital

Bonnie Baker

A few years ago, I was approached by a new graduate engineering applicant at the Embedded Systems Conference (ESC), 2001 in San Francisco. When he found out that I was a manager, he explained that he was looking for a job. He said he knew of Microchip Technology, Inc. and wanted to work for them if he could. He immediately produced his resume. I gave him a few more details about my role at Microchip. At the time, I managed the mixed signal/linear applications group. My department’s roles were product definition, technical writing, customer training, and traveling all over the world visiting customers. At the conclusion of this “sales” pitch, he proudly told me that it sounded like ...

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