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Change to Strange: Create a Great Organization by Building a Strange Workforce by Daniel M. Cable

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2. Shine a Flashlight into the Black Box That Exists Between Your Workforce and Beating Your Competition

Figure 2.1. Is there mystery between your people and your profit?

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A strategy is a theory. It’s a theory about what causes what, a series of if-then statements. “If our workforce can produce and offer this unique thing, customers will notice and like it and give us their money.” It’s a way of stating the kinds of risks that you are going to take to differentiate and build value in customers’ minds.

In this chapter, I introduce the overall model you can use to link up your organization’s strategy with your people and your people systems. I call ...

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