STEP 6
TURN EVERY CONTACT INTO A MULTIPLE CONTACT
One of the most difficult things about reaching out to a new person and trying to form a relationship is getting on that person’s radar screen—getting noticed. It takes three to five contacts to get the average person to remember your name. If you are dealing with an extremely busy person, it takes five to seven contacts. How do you achieve multiple contacts without calling over and over and over again and seeming like a pest? Simple—turn every new contact into a multiple contact.
Never just call and leave voice-mail at work.
Never just leave a message on the answering machine at home.
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