Part IV

Writing for the Digital Universe

Top Five Things to Do Well When Writing for Digital Media

check  Strategize all elements of your online presence to advance your goals.

check  Adapt your writing to on-screen readability guidelines.

check  Give target audiences content they value.

check  Build blogs on your personal strengths.

check  Cut all empty rhetoric and deliver evidence.

pt_webextra_bw.TIF For advice on applying good writing principles to your website, check out this free online article at http://eu.dummies.com/how-to/content/applying-good-writing-principles-to-your-business-.html.

In this part . . .

check  Strategize your online goals to guarantee your business’s digital presence.

check  Find your online voice and swat up on website-building, ...

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