Chapter 10

Business Model Analysis

Much can be learned about a business by analyzing its business models. There are several different techniques for business model analysis—techniques appropriate for different business situations. This chapter explains how to analyze a business model.

The Mykonos attorneys are worried. Last month a prestigious Los Angeles restaurant was sued by a customer who claimed he became sick after eating undercooked beef. The restaurant settled the suit for $3.4 million, despite some doubt whether the customer became sick because of their food or even whether the customer was sick at all. Mykonos was not involved in this lawsuit, but the Mykonos attorneys are worried nonetheless. If restaurant disease lawsuits become popular, ...

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