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Business Intelligence by Jerzy Surma

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1.4. Review of BI Applications in Some Business Areas

Applications of BI in four selected business areas are reviewed in Table 1.2. Each example is backed up by managerial information, which is given to a decision maker, and solutions, which can be suggested on the basis of the information. Every decision is justified by analyses, which can be conducted in order to obtain certain recommendations.

Table 1.2. Review of Some BI Applications

Source: author.

Case Study 1.1 shows the use of BI concepts to fulfill a company’s strategic initiatives. Subsequently, the second chapter of the book discusses the technological aspects connected with building ...

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