Business Ethics Activity Book

ETHICAL SALESMANSHIP News-Capers Approximately 40 minutes

26

Overview

Participants receive newspapers and pull from them articles illustrating why the public may be losing confidence in public institutions, corporate bodies, and government agencies. Using those same reasons, participants undertake a Janusian approach to persuade buyers to purchase their product or service.

Purpose

To encourage thinking about what does and what does not constitute the organization’s values.

Group Size

Any number of individuals can participate. The group should be divided into subgroups of four or five.

Room Arrangement

Arrange table groups for four or five participants each.

Materials

Copies of newspapers—they need not be from that day—so that each person ...