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The Nature and Process of Communication

“For communication to be effective, there has to be both information and meaning. And meaning requires communication.”

 

Peter F. Drucker

COMMUNICATION AT WORK

Mr Dutta’s supervisor assigned him the task of meeting two of the company’s most important clients on a given day. One of the meetings was more urgent, so Mr Dutta decided to see that client first. However, the meeting took much longer than expected and, as a result, he was quite late for his meeting with the second client.

As soon as the meeting with the first client ended, Mr Dutta had tried to contact the second client, but was not able to speak with him or leave a message. In the meanwhile, Mr Dutta’s supervisor had spoken with the second ...

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