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Business Beyond the Box: Applying Your Mind for Breakthrough Results

Book Description

What can I do now to achieve breakthrough results in my business area?’ Faster rates of change in the business world and in the world around us mean that we need to get ‘out of our boxes’ just to adapt productively to the changes taking place, let alone to develop a competitive edge for the future. Business Beyond the Box is about developing the ability to create a flow of ideas that will bring about a step-change in actual results. Your mind is a brilliant personal cranial computer which most of us don’t know how to operate. The only thinking strategy most of us know is logical analysis; and the only alternative strategy we know is a vague form of brainstorming, which rarely delivers.