Chapter 3

Executive/Performance Dashboards

Patrick Yurgosky

Learning Objectives

After completing this chapter, you will be able to:

  • Articulate the past, present, and future of dashboards.
  • Articulate what a dashboard is, how it differs from reports and scorecards, and the key considerations when building a dashboard.
  • Effectively communicate types of dashboards and how they should be structured.
  • Define a KPI and how it should be displayed on a dashboard.
  • Understand the key design principles and media considerations when creating a dashboard.

Businesses are rapidly changing, faced with new pressures to reduce costs and develop new opportunities within constantly changing markets, all while being more socially responsible. To achieve these results, ...

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