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Business Analysis: Microsoft by Conrad Carlberg

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9. Forecasting and Projections

In business, you often use forecasting to project sales, a process which involves estimating future revenues based on past history. This puts you in a position to make estimates of other resources, such as cost allocations and staffing, that you need to support the revenue stream.

The term forecasting, as used here, is the result of looking back at that historic data to investigate how what happened previously determined what happened subsequently. ...

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