104. Nickels and Dimes Are for Lemonade Stands

Since the formation of our company, we have sent only two change orders. In an industry riddled with scope creep, this is an unprecedented statistic. Admittedly, this strategy has caused us to lose money on a few projects. However, the quantity of referrals and repeating customers that have flooded our agency as a result of our flexibility has more than made up for these small losses. Nobody likes to be nickel-and-dimed, especially when they are spending large sums of money.

A few years ago we tried out a new accountant during tax season. Things seemed to be going well. They completed our taxes and were wrapping everything up smoothly. Our representative at the accounting firm called me and told ...

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