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Broadcast News Writing, Reporting, and Producing, 6th Edition by Frank Barnas

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CHAPTER 16

Delivering the News

CONTENTS

Introduction

Appearance

Credibility

One-Way Communication

Getting Help with Your Delivery

Reading the Teleprompter

Dialects

Listening to Yourself

Correct Pronunciation

Pacing

Marking Copy

Characteristics of Successful Anchors

Cosmetics

Before the Newscast

Mic Levels

Virtual News Sets

Online Delivery

Summary

KEY WORDS

Cosmetics

Credibility

Delivery

Dialect

Marking Copy

Noninteractive Environment

Pacing

Pronunciation

INTRODUCTION

Many of you have hopes of anchoring news. How long it takes you to end up at the anchor desk depends mainly on two factors. The first one is talent, which is your ability to deliver the news. The second consideration is the size of the market in which you begin your career.

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