Brilliant Manager, 3rd Edition

Conclusions

You cannot learn management from a book, but you can gain

a better understanding of why some things work and why other

things can be almost guaranteed to fail. You don’t have to imple-

ment everything immediately – just try out some new ideas and

see if they work for you.

I have only scratched the surface in a number of areas, such as

marketing and business strategy, and hope you feel motivated to

continue reading other books about these topics.

The job of a manager and leader is pretty daunting. This book

tries to show how critically important the lower levels of man-

agement in an organisation are to the financial health of the

organisation and the well-being of its staff. One of my purposes

in writing this book was to give managers greater pride in their

jobs. After all, brilliant management is easy to understand but

very hard to do.

Good luck!

Z01_PEEL3231_03_SE_EM.indd 223 20/09/2010 14:43

Z01_PEEL3231_03_SE_EM.indd 224 20/09/2010 14:43