CHAPTER 4: BUSINESS PEOPLE AND DEVELOPERS WORK TOGETHER DAILY

Very few men are wise by their own counsel, or learned by their own teaching. For he that was only taught by himself had a fool for his master.

Ben Jonson

Breaking the Addiction to Process Step 4: Stop the mindset of us (the workers) versus them (the customers). In Agile, you work so closely with your customers that us/them becomes we.

This chapter describes how managers, developers and their customers can work together more cohesively. By abandoning the old ‘master–slave’ paradigm and really listening and learning from each other, the chances of your project succeeding substantially increase.

There is more conversation in Agile projects than in traditional ones. You don’t just have ...

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