Brand Identity Essentials

ACKNOWLEDGMENTS

Working collaboratively can be intrinsically rewarding, but with a book project like this one, the list of people you want to thank can become unwieldy. That said, we’ll do our best here to remember everyone.

First of all, we would like to thank our colleagues at People Design for their enthusiastic support of this project. Thanks, everyone, for your feedback, your flexibility, and your willingness to humor us as we wallpapered the studio with submissions for the book. Special thanks to: Andy Weber for developing brand-identityessentials.com. Vicki Post, for tackling production design; Gina Caratelli, for taming the wall of assets. And Diana Racek, for keeping us on track through it all.

We’d also like to thank Emily Potts, David ...