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Brain Rules: 12 Principles for Surviving and Thriving at Work, Home, and School

Book Description

See how the brain works while using it in the process of reading this book! Most of us have no idea what's really going on inside our heads. Yet brain scientists have uncovered details every business leader, parent, and teacher should know - like that physical activity boosts your brain power. How do we learn? What exactly do sleep and stress do to our brains? Why is multi-tasking a myth? Why is it so easy to forget - and so important to repeat new information? Is it true that men and women have different brains? In Brain Rules, Dr. John Medina, a molecular biologist, shares his lifelong interest in how the brain sciences might influence the way we teach our children and the way we work. In each chapter, he describes a brain rule - what scientists know for sure about how our brains work - and then offers transformative ideas for our daily lives. Medina's fascinating stories and sense of humour breathe life into brain science. You'll learn why Michael Jordan was no good at baseball. You'll peer over a surgeon's shoulder as he proves that we have a Jennifer Aniston neuron. You'll meet a boy who has an amazing memory for music but can't tie his own shoes.

Table of Contents

  1. BONUS MATERIAL ONLINE
  2. Title Page
  3. Dedication
  4. brain rules
  5. Introduction
  6. exercise - Rule #1
    1. survival of the fittest
    2. will you age like jim or like frank?
    3. an exercise in road-building
    4. we can make a comeback
    5. ideas
  7. survival - Rule #2
    1. a handy trait
    2. new rules for survival
    3. jazzin on a riff
    4. standing tall
    5. meet your brain
    6. you scratch my back...
    7. feeling it
  8. wiring - Rule #3
    1. fried eggs and blueberries
    2. swimming laps
    3. extreme makeover
    4. some assembly required
    5. the jennifer aniston neuron
    6. on the street where you live
    7. mapping the brain
    8. ideas
  9. attention - Rule #4
    1. can i have your attention, please?
    2. red alert
    3. ideas
  10. short-term memory - Rule #5
    1. memory and mumbo jumbo
    2. where memories go
    3. sliced and diced
    4. automatic or stick shift?
    5. cracking the code
    6. ideas
  11. long-term memory - Rule #6
    1. consolidation
    2. retrieval
    3. mind the gap
    4. repetition
    5. memories on the move
    6. forgetting
    7. ideas
  12. sleep - Rule #7
    1. you call this rest?
    2. lark or owl?
    3. napping in the free world
    4. go ahead, sleep on it
    5. sleep loss = brain drain
    6. ideas
  13. stress - Rule #8
    1. terror and titillation
    2. flooding the system
    3. from sniffles to forgetfulness
    4. the villain, the hero
    5. a genetic buffer
    6. the tipping point
    7. stress in the home
    8. stress at work
    9. marriage intervention
    10. ideas
  14. sensory integration - Rule #9
    1. saturday night fever
    2. how the senses integrate
    3. bottoms up, tops down
    4. survival by teamwork
    5. the learning link
    6. nosing it out
    7. ideas
  15. vision - Rule #10
    1. a hollywood horde
    2. streams of consciousness
    3. camels and cops
    4. phantom of the ocular
    5. worth a thousand words
    6. a punch in the nose
    7. ideas
  16. gender - Rule #11
    1. the x factor
    2. is bigger better?
    3. battle of the sexes
    4. nature or nurture?
    5. ideas
  17. exploration - Rule #12
    1. breaking stuff
    2. tongue testing
    3. testing you, too
    4. monkey see, monkey do
    5. a lifetime journey
    6. from dinosaurs to atheism
    7. ideas
    8. the sense of wonder
  18. references
  19. Acknowledgments
  20. INDEX
  21. about the author
  22. brain rules for baby
  23. Also by John Medina
  24. Copyright Page