CHAPTER 8Curation
Swedish designer Tina Roth Eisenberg dutifully updates her blog, swissmiss (www.swiss-miss.com), with examples of intelligent product design. Although there are millions of well-designed products, only a few meet Eisenberg’s definition of intelligent and are showcased on her blog. Even though swissmiss is Eisenberg’s personal “design journal,” over 1 million people visit the blog every month to see what she’s found. swissmiss and others like Candy Snob (candysnob.com), and MLB Trade Rumors (mlbtrade-rumors.com) are successful examples of the latest evolution in blogging—curation.
Spend 10 minutes reading about social media, and you’ll trip over the term curation. Many believe that curation is just a fancy way to say “collecting.” ...
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