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Boost your memory by Darren Bridger

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The mall of the mind

Most people know their way around their local shopping mall. Here’s how to use this large slice of mental ‘real estate’ to remember things.

It’s probably the most powerful memory technique you’ll ever find.

The ancient Greeks and Romans used to visualise their great halls and temples in their minds in order to store vast amounts of information. Our modern equivalents of large civic buildings are shopping malls. If there is a mall you are familiar with, then you are probably already able to recall its basic structure, and the positions of many of its shops. This highly structured mental ‘space’ is now the perfect tool for memorising lots of information by associating it with various positions around the mall. The real ...

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