About the Authors

Amy Lupold Bair: Named one of the most powerful women in social media by Working Mother Magazine, Amy Lupold Bair is the owner of Resourceful Mommy Media, LLC (www.resourcefulmommymedia.com), a social media marketing company that includes the blogger network Global Infl uence as well as her own site, Resourceful Mommy (www.resourcefulmommy.com), which was named to Working Mother Magazine’s Best of the Net. She has loved the Internet since she fi rst heard the whir-whir-click of a dial-up modem, her fi rst home online was a Geocities community, and she still maintains a Prodigy e-mail account for sentimental reasons. Amy’s primary digital addiction is Twitter, where she is always available in 140 characters or fewer as @ResourcefulMom. Over the years, she has contributed to a variety of sites, and currently writes as part of the Disney Voices team at Babble.com.

Prior to her career as a social media consultant, writer, and speaker, Amy taught middle school English and drama. She and her social media–averse husband live in the D.C, suburbs where they are raising their two bloggers-intraining.

Susannah Gardner is the co-founder and creative director of Hop Studios Internet Consultants (www.hopstudios.com), a web design company specializing in custom web solutions for content publishers. Hop Studios brings an insightful concern for community building and editorial workfl ow to bear on each project — backed by solid design and interface interaction skills. The company ...

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