6
What It Takes to Succeed with Big Data
In this chapter, I describe what it takes to succeed with big data in addition to technology. I have touched on some of these issues in other chapters, but here I will give a more comprehensive perspective. Since chapters 7 and 8 are about big data in small (and online) and big companies, respectively, I won’t presume any particular size of organization in this one.
DELTA Revisited
Several years ago, I developed the DELTA (data, enterprise, leadership, targets, and analysts) model for how to build analytical capabilities within an organization. I’m happy to say that it has been used by a number of organizations over the past several years. It is also the basis for an assessment tool used by the International ...
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