CHAPTER 4 : SECURING EARLY WINS, ACQUIRING ALLIES, AND BECOMING A SUPERSTAR FAST
UNDERSTAND THE CUSTOMERS
Doing the right work implies an understanding of the customers you are serving.
WHO IS THE CUSTOMER YOU ARE SERVING?
îîtîîDo you know the main customers of your role?
îîtîîAre they internal to the company, or external?
îîtîîHow do you know if they are satisfied with you and your work?
Coming up with answers to these questions is key to making sure that the work you are doing delivers the right results. If the answers arenât
obvious to you, then these are important conversations to be having ...
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