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Being Agile: Your Roadmap to Successful Adoption of Agile by Mario E. Moreira

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Business Benefits of Being Agile

Profit in business comes from repeat customers that boast about your project or service and that bring friends with them.

—W. Edwards Deming

In my experience, the ultimate business benefit of going Agile is that it . . . can . . . make . . . the . . . company . . . more . . . money. Did this get your attention? I find that few people will actually say this out loud. However, to make money, you need to delight your customers by building customer value and harness the brainpower of your employees.

Think about it for a moment:

  • If you are truly committed to building customer value, then you will be building what ...

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