CHAPTER 4
Checkmate! How Business Development Is Like Chess
A well-known Grandmaster once said, “If I lose a game, my opponents have to beat me three times: they have to beat me in the opening, then they have to beat me in the middlegame, and finally they have to play a perfect endgame.”—Jeremy Silman, Complete Book of Chess Strategy
Like Sun Tzu’s Age of the Warring States, today’s business world is one of continual conflict between companies as they strive for survival and success across the globe. Faced with scarce and expensive resources and ...
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