Chapter 13. Putting Your Site on the Web

Once you've created your web site, you'll want to make it available for everyone to see. In this chapter, you are going to look at preparing your site for the public, putting it on the Web, and telling people about it once it is live.

You will learn some checks and tests to perform before you put your site on the Web including validating your documents, checking links, and ensuring that the site works in different browsers.

When you are ready to share your site with the public, you will need to arrange hosting. In order to help you choose the right hosting company and, indeed, the right package from a hosting company, you need to learn the key terminology used by these companies. Therefore, I will explain what terms such as shared and dedicated hosting are, how much space or bandwidth you need, and so on.

Once your site is ready for the public to see, you will then want to ensure they know about it! You will want to ensure that it is indexed by the major search engines, such as Google and Yahoo. You might also consider a number of other strategies to let people know you are out there, such as pay-per-click advertising (from the likes of Google's AdWords or Yahoo! Search Marketing). After putting all the hard work into creating a site, you want it to be a success.

When visitors come to your site, you can learn a lot, such as how many people have looked at the site, which pages are most popular, and how visitors found your site. Web analytics helps ...

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