O'Reilly logo

Beginning Facebook Game Apps Development by Wayne Graham

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Advertising

Facebook has cleverly set itself up to allow individuals and companies to get their content in front of people through advertising. Getting new players to your game is important, and the way Facebook works is through “personal” endorsements (e.g., Joe Schmoe likes this). In order to get more people looking at your content, some carefully crafted ads for your content, as well as the social plugins and website content mentioned earlier in this chapter, go a long way in getting your game in front of more people. This section walks you through a cycle that should help you optimize the investment you make in advertising to help you get more people (and their friends) playing your game. There is a basic cycle you can use to promote your ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required