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Before & After by John McWade

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Chapter . Design a flier that comes back to you: On a budget? Design a flier that doubles as its own return envelope!

To raise money from private donors to pay for its new, city-center plaza, the Lodi Veterans Plaza Foundation needs an attractive but inexpensive appeal. Here’s a great solution—a flier that tells the story and collects the money! It’s a letter-size sheet suitable for desktop printing that folds to become its own return envelope, neatly securing the donor’s check.

Design a flier that comes back to you: On a budget? Design a flier that doubles as its own return envelope!

Front

Design a flier that comes back to you: On a budget? Design a flier that doubles as its own return envelope!

Back

Folded for mailing

Catch the eye of the passerby

Whether displayed ...

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