images What Does Value Mean to You and Your Organization?

A few years ago a company I was working with decided to develop a new product based on market research data. This product was a significant improvement over existing offerings in the market from both cost and quality standpoints. Since the product could not be manufactured in any of the company's existing plants, management decided to build a new one.

The decision to build a new plant was made after careful financial analysis that revealed that the multimillion-dollar investment in property, plant, and equipment would have a positive Net Present Value (NPV). Embedded in the financial analysis ...

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