Conclusions

Creating community involvement around a QA project is one of the best things you can do for your product. It puts the product before interested users early on in the process, and allows them to use and experiment with in-development features. It also enables you to broaden your testing to a wide variety of end user configurations, hardware, and operating systems. But the number one reason that building community around a QA project is beautiful is because it brings together an interested crew of energized, active volunteers, creating a tribe of people who will follow your product. That tribe will do far more evangelism and word-of-mouth promotion than any glossy advertisement could hope to accomplish. Connecting people all over the world, from all walks of life, and bringing them to focus on a shared goal is a truly beautiful, rewarding endeavor.

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