CHAPTER TWELVE

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Embrace a Wide Range of Personalities

Learn to walk in other people’s shoes.

—MARY CHRISTENSEN

 

In a traditional business environment, we gravitate to jobs that best match our personalities. Drivers assume leadership roles, analytical thinkers crunch the numbers, extroverts choose sales, and so it goes.

Direct selling embraces a wide range of personalities, and we must perform a multitude of tasks to grow our businesses, from sales and service to leadership and administration. Our personality determines which tasks we enjoy and which ones we don’t. It indicates which tasks we are most likely to perform well and those that will ...

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