98. Face-to-Face Customer Service

To customers, you present the face of your business. Build strong relationships with customers by meeting them face to face.

  • F-irst impressions matter—smile; make eye contact; keep an open, relaxed demeanor; stay interested.

  • A-ttitude is everything—present a positive attitude; be trustful; be helpful; be credible; believe you can make a difference.

  • C-ommunication is key—tune in; focus; listen completely; think before you speak; speak clearly.

  • E-ffectiveness is important—know your products and services well; look for ways to solve problems; find the best solution.

When you put your best face forward, customers will give you:

  • F-eedback—when you listen, customers will tell you what they need.

  • A-ction—customers will ...

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