From ASTD, and developed as the single, go-to resource for trainers and workplace learning practitioners, this landmark handbook provides all the information, guidelines, and practical application necessary to design, develop, and implement effective evaluation and measurement of training initiatives. Presented in a sequential and as a process-oriented methodology, the ASTD Handbook for Measuring & Evaluating Training takes you through the planning, data collection, analysis, and implementation in the rigorous style demanded by businesses seeking strong analytical results. Contributors to this significant publishing effort include top names in the training evaluation field such as James Kirkpatrick, Jack Phillips, and Don Ford, as well as case studies focusing evaluation of technology, e-learning, technical training, leadership development, and sales training. This title also includes a section called "Voices," which provides partial transcripts of interviews with the gurus of the training evaluation field. Full podcasts of the interviews will be made available at a dedicated website for the book.