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Arts, Entertainment and Tourism by Howard Hughes

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5

The arts-related tourism product

Introduction

In the previous chapter the nature of arts-related tourism was discussed and a framework was developed to explain why there might be tourists in audiences: the demand. In this chapter the focus is shifted towards the supply: what is on offer to these tourists and what might attract them. The discussion in the previous chapter pointed out how there have been shifts in holiday-making so that there has apparently been an increased interest in culture-related and arts-related tourism. Despite this, most tourism remains sun and sea based and holiday-makers seek diversion on holiday. There is discussion of seaside resorts in this chapter as these, in the past, have been the most obvious and important ...

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