APPENDIX A

Take 6 marketing brief

Professor and artist manager Chris Palmer provided this copy of 60 days of activity he directed around the release of the Take 6 album Feels Good. It is presented here as an example of the immense energy and coordination required by an artist manager to successfully launch an album on an independent label. The author extends special thanks to Mr. Palmer for sharing his work for the benefit of those who are learning about artist management. Professor Palmer teaches at the University of Miami in its Department of Music Business and Industry.

TAKE 6 MARKETING/PUBLICITY REPORT 4/1

Gospel Music Week – Participating in Central South showcase and two full days of interviews.

Syndicated radio (Urban & Gospel)

XM’s

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