CHAPTER 7
Create Shared Images for a Preferred Future (Dream)
“One of the basic theorems of the theory of image is that it is the image which in fact determines what might be called the current behavior of any organization. The image acts as a field. The behavior consists in gravitating toward the most highly valued part of the field.”
Kenneth Boulding, The Image
“A vivid imagination compels the whole body to obey it.”
Aristotle
“When we dream alone, it is just a dream. When we dream together, it is the beginning of a new reality.”
Brazilian Proverb
THE WORK OF THIS FOURTH CORE PROCESS is to engage as many organization members as possible in co-creating a shared image of a preferred future. The creation of this future image comes directly ...