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Applied Business Analytics: Integrating Business Process, Big Data, and Advanced Analytics by Nathaniel Lin

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12. Conclusions and Now What?

“If we do meet again, we’ll smile indeed; If not, ‘tis true this parting was well made.”

—William Shakespeare, Julius Caesar, Act. V Scene 1

In this chapter, I retrace the critical lessons learned and suggest next steps as a part of a strategic analytics roadmap for you and your business. You might want to select and prioritize the recommended steps for implementations.

Analytics Is Not a Fad

I hope you are now convinced that analytics, defined as the “data refinery” in this book, is here to stay. In fact, analytics will continue to grow with the advent of new technologies and scientific methodologies.

Analytics is a true game changer and paradigm shifter. Given today’s flood of data and the interconnection of ...

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