Beware of Line-Item Pricing
Most clients will be drawn to fixed-bid pricing. They want to know exactly what the project is going to cost, and they expect you to stay on budget. From the designer’s side, fixed-bid pricing isn’t altogether bad, since you will know exactly how much budget you will have to execute the project.
When I first started freelancing, I worked exclusively via fixed-bid pricing scales. A client would send me the specs for a project, and I would attach pricing to the project and gain the client’s approval for that amount. First I would calculate how long the whole job would take, and then I would break it into itemized pricing. For example, if a client wants a logo design along with a stationery package, I would estimate ...
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