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About the Author. Peter Morville is widely recognized as a founding father of the emerging field of information architecture, and he serves as a passionate advocate for the critical role that findability plays in defining the user experience. Peter is coauthor (with Louis Rosenfeld) of the best-selling book on the subject, Information Architecture for the World Wide Web, named “Best Internet Book of 1998” by Amazon and “The Most Useful Book on Web Design on the Market” by usability guru Jakob Nielsen. Peter’s work and ideas have been featured in numerous publications, including Business Week, the Economist, the Wall Street Journal, MSNBC, and Fortune.
Our look is the result of reader comments, our own experimentation, and feedback from distribution channels. Distinctive covers complement our distinctive approach to technical topics, breathing personality and life into potentially dry subjects.
The animal on the cover of Ambient Findability is a Verreaux’s sifaka (Propithecus verreauxi). A rare lemur found only in Madagascar, the sifaka spends most of its time in trees, feeding on fruit, flowers, wood, bark, and leaves.
Two unusual traits distinguish sifakas from other lemurs. First, when threatened, a sifaka lets out a loud alarm call that sounds like shi-fak—this odd barking sound is where the animal gets its name. Second, the sifaka is known for its famous dance. Because the trees in the sifaka’s habitat are spread out, it is sometimes forced to move across the ground from ...
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