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The Godfather

I started in the design process in product development and discovered there were meetings at which all the designers presented their ideas for the next product range and the senior merchants edited them. In effect, they decided what would be produced—and what wouldn’t be.

These meetings were often hugely disappointing: after all, we product designers worked hard to put together a collection, and then the senior people would say, “Yes, no, yes, no, yes, no.” The good managers would usually explain why they decided yea or nay, which ...

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